PRODUCT AND INDUSTRIAL DESIGN
TEMASEK POLYTECHNIC'S LEAD SUMMIT 2020

EDM Backdrop
Shortly after experiencing my first campus-wide event project, the advisors of Student Development & Alumni Affairs (SDAA) approached me. They asked if I would consider taking up another opportunity for a separate event as they were impressed with the design for both the Cross Country and Sports & Health Carnival.
SDAA not only focuses on the wellbeing and welfare of students but also stretch the potential of high-performing students.
In Temasek Polytechnic, "The Temasek Leadership Programme (Temasek LEAD) is a talent development programme that aims to groom our high-performing students into leaders with vision, character and heart, beyond academic pursuits."
More information about the programme is on this link: https://www.tp.edu.sg/student-life/temasek-leadership-programme
In summary, SDAA tasked me to design an Electronic Direct Mail (EDM) backdrop for their annual LEAD Summit, which focuses on raising awareness on ongoing issues in society, i.e. Digital Innovation, Economic Transformation and Environment & Sustainability.
More information on the EDM sent out is in the attachment.



Other than the EDM Backdrop, Reflection Boards were also one of the deliverables upon designing the publicity of the event.
The reflection boards allow the students to paste their reflection post-it notes after the sessions at the end of the Summit programme.
The Temasek LEAD Team will then analyse these reflection boards and assess them for improvements for the next batch of LEAD students.